by Dave Parkhurst | May 14, 2025 | SEO, Local SEO, Uncategorized
Just as homes benefit from seasonal cleaning, websites thrive with regular maintenance—especially before summer campaign season begins. A well-optimized website ensures faster load times, fewer technical errors, and better visibility in search engines. For small...
by Dave Parkhurst | May 7, 2025 | SEO, AI, blog, Local SEO
Artificial Intelligence (AI) is no longer reserved for enterprise-level companies with deep pockets. The surge in affordable AI-powered tools gives small businesses a real shot at running smarter, more data-driven campaigns without hiring massive marketing teams. From...
by Dave Parkhurst | Apr 23, 2025 | SEO, blog, Google Business Profile, Local SEO, Social Media, Uncategorized
Social media and SEO may seem like separate marketing strategies, but they are deeply connected. While social signals—likes, shares, and comments—aren’t direct Google ranking factors, engagement on platforms like Facebook, LinkedIn, and TikTok plays a...
by Dave Parkhurst | Apr 16, 2025 | blog, content, Local SEO, SEO, Uncategorized
Website accessibility is a crucial aspect of digital marketing. It ensures that all users, including those with disabilities, can navigate and interact with a site effectively. An accessible website not only expands your audience’s reach but also improves user...
by Dave Parkhurst | Apr 9, 2025 | blog, Google Algorithm, SEO, Uncategorized, Website Design
In today’s digital landscape, understanding user behavior on your website is essential for driving conversions and business success. By effectively using web analytics tools, businesses can turn raw data into actionable insights, leading to improved user...
by Dave Parkhurst | Mar 26, 2025 | Uncategorized, AI, blog, Local SEO, News & Press, SEO, Social Media, visual content
The Internet of Things (IoT) is rapidly transforming how people interact with technology. From smart home devices to wearable technology and voice-activated assistants, IoT is shaping the way consumers search for and engage with online content. This shift requires...
