by Dave Parkhurst | Sep 17, 2025 | Local SEO, Google Business Profile, SEO
The digital marketing landscape in 2025 is no longer defined by broad campaigns aimed at mass audiences. Success today depends on precision—reaching the right customers in the right neighborhood at the right time. Hyperlocal marketing has become the core strategy for...
by Dave Parkhurst | Sep 10, 2025 | Local SEO, Google Business Profile, SEO
Tacoma–Seattle Businesses Growing Revenue with Targeted Outreach That Works In the competitive Tacoma–Seattle market, businesses can’t afford to sit back and wait for customers to stumble across them. From Tacoma contractors and auto shops to Seattle law firms and...
by Dave Parkhurst | Aug 13, 2025 | Uncategorized, Google Business Profile, Online Reputation Management, SEO
The New Rules of Reputation Management for Tacoma’s Small Businesses In Tacoma and the broader Pacific Northwest, reputation management has entered a new era. In 2025, small businesses are facing a digital landscape where traditional Google reviews are just the...
by Dave Parkhurst | Aug 6, 2025 | AI, Google Algorithm, Google Business Profile, Local SEO, SEO
Why AI Overviews Are Reshaping Local SEO for Tacoma Businesses Search behavior continues to evolve, and Google’s AI Overviews are shaping a new era of search visibility—especially for businesses targeting local audiences like Tacoma. These AI-generated search snippets...
by Dave Parkhurst | Jun 19, 2025 | Google Business Profile, SEO
Data Refining your Google Business Profile is one of the most accessible and effective ways to stand out in Tacoma’s local search results. With summer right around the corner, it’s prime time to update hours, add vibrant photos, and prompt fresh reviews. These...
by Dave Parkhurst | Apr 23, 2025 | SEO, blog, Google Business Profile, Local SEO, Social Media, Uncategorized
Social media and SEO may seem like separate marketing strategies, but they are deeply connected. While social signals—likes, shares, and comments—aren’t direct Google ranking factors, engagement on platforms like Facebook, LinkedIn, and TikTok plays a...
