by Dave Parkhurst | Aug 20, 2025 | AI, Local SEO, SEO
In 2025, AI is no longer a futuristic buzzword—it’s a driving force behind successful digital marketing strategies, especially for small and mid-sized businesses in Tacoma. As algorithms evolve and consumer behaviors shift towards AI-assisted search tools, businesses...
by Dave Parkhurst | Aug 6, 2025 | AI, Google Algorithm, Google Business Profile, Local SEO, SEO
Why AI Overviews Are Reshaping Local SEO for Tacoma Businesses Search behavior continues to evolve, and Google’s AI Overviews are shaping a new era of search visibility—especially for businesses targeting local audiences like Tacoma. These AI-generated search snippets...
by Dave Parkhurst | Jul 16, 2025 | AI, blog, SEO
“AI Slop” refers to low-effort, generic content generated “en masse” by AI tools without human oversight. These filler pieces flood search results, giving users little value and clouding Google’s ability to surface relevant, location-based information. Tacoma...
by Dave Parkhurst | Jun 26, 2025 | AI, Google Ads, Local SEO
Summer presents a prime opportunity for businesses to ramp up ad campaigns—but relying on intuition alone often falls short. By tapping into artificial intelligence for ad buying, bidding, audience targeting, and creative generation, your brand can deliver smarter...
by Dave Parkhurst | May 7, 2025 | SEO, AI, blog, Local SEO
Artificial Intelligence (AI) is no longer reserved for enterprise-level companies with deep pockets. The surge in affordable AI-powered tools gives small businesses a real shot at running smarter, more data-driven campaigns without hiring massive marketing teams. From...
by Dave Parkhurst | Mar 26, 2025 | Uncategorized, AI, blog, Local SEO, News & Press, SEO, Social Media, visual content
The Internet of Things (IoT) is rapidly transforming how people interact with technology. From smart home devices to wearable technology and voice-activated assistants, IoT is shaping the way consumers search for and engage with online content. This shift requires...
