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SEO Experts at GreenHaven Help Customers Easily Find Businesses in Tacoma and Seattle
The challenges of maintaining online visibility through Search Engine Optimization are far more complicated than business owners realize. There are literally thousands of algorithmic updates that are calculated into the equation of when, where, why and how websites appear on Search Engine Results Pages. The best way to rank in the top search engines such as Google, Bing, Yahoo, and Ask.com is to better understand the ranking process by comparing it to something that you can easily relate to.
For example, picture search engines like virtual fish. These virtual fish (search engines) love to consume virtual bait (content and data), which is most readily found in lakes and ponds (websites). However, the favorite bait of choice (content) is optimized to suit the virtual fish’s new and ever changing tastes (algorithmic updates). With this analogy in mind, the On-page and Off-page SEO of your marketing message (your bait) must have the algorithmic appeal (the taste) that the search engines (virtual fish) desire to consume most in order to rank at the top of the Search Engine Results Page.
To simplify it further, you don’t catch fish with chocolate cake because that’s what you like. You must catch fish with worms because that’s what they like.
With all of that being said, SEO and SEM involve work on and off your website, in maps, in listings, reviews, private blog networks and more. Due to the ever-changing algorithmic updates, many hours of tedious work and continuous updates are required to keep your website’s visibility.
No SEO professional or SEO agency can guarantee exactly how or when your site will rank. Our promise is to use the most current and effective practices for gaining organic reach using only ethical white hat SEO strategies to rank your site for what your ideal clients are searching for locally. The most effective strategies are going to vary by site, service and target audience. GreenHaven Interactive is home of the best SEO experts in the Tacoma area. Most web developers don’t have the required skills necessary to rank your site at the Top of search engines, but our SEOs have the goods to get the job done!
Another important objective in your Search Engine Optimization (SEO) strategy is staying on top of the competition! Google and Bing continually optimize their rules for searchers and your competition is constantly trying to outrank you. Both of these factors require you to stay on top of technology and changes in your local market just to be found by your customers. This is where GreenHaven Interactive comes in. You can focus on servicing your customers while we focus on sending them through your doors.
We won’t mislead you with outlandish promises just to get a buck. Anyone who promises you “I’ll have you on the first page of Google in a week” is just trying to get your money. SEO is a delicate blend of art and science. We’ll help you to identify your customer’s demographic and target them based upon how they search for your products and services. After we’ve identified who they are, we’ll do further research to determine what their interest are and where they hang out online. SEO can’t be left to software and cookie cutter methods; there is a human element that you must get right in order for it to work. It’s pointless to rank your page at the top of page one for the wrong target audience. Understanding the language and verbiage used by your ideal customer is huge. Every industry has its own set of buzzwords and phrases that commonly used in their industry. You make rank well on search engines for some keywords, but if they are not the keywords that your targeting, you are likely missing out. GreenHaven has done extensive work in the Automotive Repair industry. In this industry, repair work is generally done by licensed “Technicians”. However, most consumers generally say “I need a mechanic”. So it becomes critical that we rank for terms that your customers are searching for and will capture them in the right stage of their buyer’s cycle.
We’ll begin by assessing your market, client profile, geography and offers to your customers. We’ll analyze your competition to see what opportunities they have missed that your business can capture. We’ll develop the right plan for your competitive positioning and determine whether we will build your business strictly through organic marketing and Social Media or paid marketing such as Google Adwords and Facebook. It could be that the right solution for your business may be a mixture of strategies where one supports the effectiveness of the other. We’ll test and tweak the approach that we’ll use to develop the perfect strategy as quickly as possible.
You’ll quickly come to know, trust and love the SEO partners at GreenHaven Interactive like so many other local businesses we serve in the Seattle-Tacoma-Puget Sound area and throughout Washington State.
Local to Tacoma or Seattle and in need of SEO?
We’ve been doing internet marketing in Washington for over 20 years! Operating out of Tacoma since 1994, we have a passion for our local community. Let’s partner together to help you have 20 years of success as well!
PAID OR ORGANIC SEARCH MARKETING?
Does my business really need to run paid marketing campaigns?
This is a frequently asked question!
More likely than not, the answer is a resounding yes. Paid search marketing, or SEM, can be very powerful and effective when used as a supplemental strategy for organic traction. Running a query through any major search engine will present you with a mix of both organic and paid search results. Though you can certainly rank well without SEM, nearly half the results you’ll find on Google, Yahoo or Bing will be beyond your reach.
Let’s take a quick look at a common Google product search example:
Take notice of how first four results to appear all paid ads. Also, you see immediately to the right are sponsored shopping results. Though you may be able to rank organically for “grain free dog food”, you would be competing against big name brands like Petco and the NYTimes. Not to mention that even at the #1 position you would be placed below and beside paid advertisers. For this very reason, most of our customers are encouraged to invest in SEM. It can be as simple as running a Google Adwords or Facebook Ad campaign. Depending on your available budget we might suggest running ads on Bing and/or Yahoo.
You may be wondering, “Why do paid ads work so well?” The biggest reason is because paid ads incentivize search engines to place your ads in front of your target customers. Paid traffic is scalable provided that there is enough search volume for your chosen keywords. You can get some results from nearly any budget and it’s strategic. Plus, Pay-Per-Click (PPC) advertising just makes sense, which is why it is so extremely common. The reason why it’s so sensible is that if no one sees it, you don’t pay anything?
The different search engines use different models for Paid Search Ads. [TargetBusinessName] will help you find the best strategy for your budget.
SEM or organic SEO is a necessary investment, if you intend to be found online. As you can see from the Google Search image, there were 192,000,000 results that appeared in a half second. The online market is so dense and highly competitive that time and money are required for the best chance of being found online. Success online requires strategic positioning. If you leave it to chance that you will grow your business from people casually searching and stumbling upon your businesses, you’ll likely not be found.
But no worries… we’re here to do the work that gets your business found!
But no worries… we’re here to do the work that gets your business found!
SEO THAT’S SIMPLE, FAST & EASY
Our Search Engine Optimization team can take your business to the next level by implementing a combination of leading edge automated SEO tools and a customized approach to making your business stand out on Google, Bing, Yahoo and others. It’s important to understand that SEO is not an event. There’s no magic pill or button to push that turns it on; SEO is an iterative process. In other words, it requires numerous tweaks and adjustments to your pages as we test and observe results. We have monitoring systems in place that alert us to changes in your Search Engine Ranking. The bottom line is results. GreenHaven Interactive takes care of the SEO to get you the Results you want for your business!
Want Higher Rankings and Higher Results without higher risks? Hire GreenHaven Interactive. SEO made simple.
Boost Your Traffic
When it comes to sending the right traffic to your website, hiring a SEO expert is worth its weight in gold. Higher rankings will exponentially increase the number of visitors to your site and dramatically increase your bottom line.
Focus on Local
There are billions of people online, but it’s not enough to just be seen by them. You need to be found by the right people, the ones that you can help. How many people do you need to see phenomenal results in your business? It’s not likely that you need a billion, a million or even a hundred thousand. Chances are that you’ll probably need less than a fraction of them as customers to realize an incredible impact to your bottom line. This is why we focus on local traffic. Because reaching your community in Tacoma, Seattle, or wherever your business is based is what really matters.
Our pricing is dynamic and extremely competitive. You’ll never pay more than what’s necessary to get results. We work hard to ensure your SEO pricing is affordable and aligns with your needs. Don’t pay more than you need to by choosing a less qualified SEO partner with inflated prices. Let GreenHaven Interactive help you reach your SEO goals. You’ll be glad you did!