SEO | Search Engine Optimization

How does your business show up when someone searches for your business category on Google?  Sure, they can find you by your name. That’s easy. But if they only know they need services LIKE yours, will they find you or your competitors when they go to Google to search? And they will go to Google to search.

The realities of online visibility are much more complicated than any of us realize. Thousands upon thousand of algorithms go into how, where, and when websites show up online. Google and other search engines are like fish that we are trying to get on the hook of your marketing message. SEO and SEM involve work on and off your website, in maps, in listings, reviews, and more. Because this process is so involved, many hours of work and constant updating go into keeping your website found.

No honest person or company can guarantee when and how you will rank. What we promise is that we will do the most effective things from current best practices in organic, white hat SEO to rank for what people are searching for you in your area. This is different from site to site.

GreenHaven Interactive has some of the best experts in Search Engine Optimization in the Tacoma area. Top ranking for search engines requires a specific skill set that most web developers just don’t have. But our team does!

Another important aspect of your Search Engine (SEO) strategy must be Keeping Up With… Everyone! Google and Bing change their rules very regularly. Your competition is getting better regularly. Combined, these two factors (among many) mean that you have to stay on top of the changes in both your local market and the technology to keep your name and site “findable”. That’s where we come in. You have a business to run. We will help folks find it.

We don’t make outlandish or misleading promises. Anyone who promises you “I’ll have you on the first page of Google in a week” is just trying to get your money. SEO work really can be digital “Brain Surgery” in some cases. We’ll work with you to identify the demographic you are targeting and then work to understand how they search for what you promote. Then, we’ll get technical. A critical part of SEO is first doing the HUMAN work. Getting first page for the wrong set of people is pointless, isn’t it?

One critical component in SEO is knowing the language of your clients. In every industry, there are buzzwords and phrases that insiders use. You may rank well on search engines for those but if you prospects are using more common terms, then you could miss out. GreenHaven has done a lot of work for the Automotive Repair industry. In the industry, those that repair cars are usually called “Technicians”. However, most consumers say “I need a mechanic”. So let’s be sure that we rank for terms that your client is using to search for the types of services and products you promote.

Let’s take a look at your market, your client profile, your geography and your offerings. Let’s examine the competition and see who we need to bury (business-wise of course). We’ll develop a plan to take competitive positioning for you on the search engines and make sure it’s a solid strategy over time. If you need AdWords or other paid advertising, we’ll help you figure that out too.

Like many others in Washington State and particularly the Seattle-Tacoma-Puget Sound area, you’ll find that you have a trusted SEO partner in GreenHaven Interactive.

Did you know?

We partner with SEMRush and use industry leading tools such as Screaming Frog SEO Spider and UberSuggest to help our clients be found online!