Brilliant Life Chiropractic
Medical Practice, Family Wellness
Brilliant Life Chiropractic is a local, family-operated chiropractic office in Tacoma, WA. Dr. Paul Martin came to us initially to redesign his website after DIY-ing it for a number of years. When we started, Dr. Paul was running his practice in Tacoma, before bringing on his wife, Dr. Laelle, and massage therapist Paula Davidson (LMT). Through years of partnership with Brilliant Life, we’ve been privileged to witness their practice grow and flourish.
Drs. Paul & Laelle Martin bring a total wellness approach to Tacoma, encouraging their patients to live naturally healthy lives. As a patient of theirs, we’ve experienced firsthand the good work they do and the healing they provide. With this, we have been able to authentically help them build an online presence that reflects well who they are, their practice, and their mission and values.
The GreenHaven Interactive Approach
We began Brilliant Life Chiropractic’s marketing process by evaluating their original website and comparing its message with their mission and purpose. Through building a relationship with Drs. Paul & Laelle, and getting to know their practice and reputation in the community, we were able to help cultivate and translate their “brand” and mission into an online presence.
Originally, we did a completely customized design inspired by their logo and their slogan: “You deserve a brilliant life, let it shine!” We wanted to capture the brilliance of sunshine, health, and wellness in a graphic user interface that directed back to them. We launched a beautiful website design which shone for a couple years. In an effort to stay fresh and modern, we eventually recreated their site with the same look and theme in an updated, more current website. Throughout our partnership, we’ve constantly maintained and monitored SEO, making content updates and back-end strategies, and keeping watch on their analytics and performance.
As health and wellness experts, Dr. Paul and Paula Davidson maintain a blog, which is the primary SEO strategy for the site and the driving force of content. Additionally, it has contributed to the wellness community that they’ve fostered for a number of years, providing education for their patients and speaking to their expertise in the industry.
We’ve been very privileged to partner with such a reputable practice and witness their growth along the way.
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